Naturally, I love the name of the line designer Whitney Pozgay has created seeing as it is WHIT, but Whitney has a lot more going for her with the debut of her line this past Spring. Featuring playful separates, structured designs and a subtle mix of neutral solids and pops of color, Whitney is set to follow in the footsteps of her aunt, a woman you may know…the Kate Spade.
I first learned of Whitney when I saw one of her darling skirts in this month’s issue of Bazaar. Whitney began her fashion career working for her aunt desgining cold weather accessories. In 2007, she became lead women’s wear designer at Steven Alan where she also spearheaded and designed women’s collaborations including Steven Alan for Uniqlo and Urban Outfitters’ brand Lark and Wolff.
Whitney launched WHIT for the fall 2010 season and if her lookbook for this season is a sign of things to come, I’m already looking forward to seeing what this designer on the verge has in store for us past Fall 2010. She’s already had her designs scooped up by Barney’s, but you can also find them at other boutiques. Find your nearest location that stocks WHIT here.