Amazon Prime Day Picks

July 8, 2025

Prime Day Picks by wit & whimsy

Happy Prime Day to all who celebrate!

I became an Amazon Prime member back in 2018 and haven’t looked back since. I love the 2-day shipping guarantee and have come to rely on the service often. And I also love having Prime Video for the streaming capabilities linked to my smart TV.

All that is to say that if you, too have Amazon Prime, you can take advantage of the great deals happening across the site for the next couple of days during this summer’s Amazon Prime Day event. And if you’re not a Prime member yet – maybe this is your sign?

As I did last year, this year I will again be donating a percentage of my sales to the DV Hotline. One of my close friends works with this community and as a way to support her work and an important cause, I am donating a portion of my Prime Day earnings towards it. Thanks for your support in helping this cause by shopping my links!

The Best Amazon Prime Day Deals + Picks

As I’m sure you do, I often find the Prime Day sales wildly overwhelming and difficult to navigate. Therefore I culled through to share what I thought were some standout picks and curated them below by category. Of course all these deals are subject to change and subject to inventory.

I woke up early to ensure nearly all links were on sale at the time of this post being published so I hope you’ll find this a handy guide to shopping the deals but just note you may need to keep checking back for the discounts on select items to go live. Plus for the first time ever Amazon Prime Day will actually be FOUR days with various items coming on sale over the course of the sale.

In addition to the picks below, be sure to check out my Amazon storefront for loads of my favorite Amazon products that may be on sale. I hope you find it a good hub to bookmark as you shop in addition to this post. 

Note: as you’re browsing – be sure you’re signed into your Amazon account so you’re being served the deals as a Prime member!

As you guys know, I so appreciate you shopping the sale via my links – I’m so grateful for your support of my work!

(In order to get credit my links need to be the last ones you click on before purchasing as an FYI! So if you’re looking at other people’s picks at the same time and want to ensure I get credit for your purchases, just be sure to click on one of the below links before you proceed to check out!)

Also – while you’re shopping Prime Day – here are a few favorites from the retailer I can’t recommend enough that may be on promo but are worth adding to your cart even if they aren’t!

My Top Prime Day Picks

Away

Away only recently got on Amazon so this is their first Prime Day inclusion! Score my all time favorite luggage I have traveled extensively with for the last 10+ years now on sale. 

Saie Glowy Gel and Saie Blush

First time these have ever been included! The Glowy Gel is holy grail for me. As is this powder brush I use every day. 

A313

This French pharmacy cult fave I use every night has never been included!

Dyson

Watch the Dyson store for discounts on their beloved products including their vacuums and air purifiers on promo and some hair tools, too.

I could sing my praises about what a good investment my Dyson vacuum was… This is the one I have. Here is a newer version, too.

The Dyson Blow Dryer

I own and love this blow dryer! Dries my hair in record time. Also keep an eye on the AirWrap which may go on sale.

Hatch Alarm

I’ve used mine for 4+ years. I absolutely love it for white noise and meditations and 100% think it is worth grabbing on sale.

Oura Ring

They rarely discount so this is a good time to get it if you’ve been wanting one.

Laundress Detergent

30% off! I’ve never seen it included before. I am restocking on all my favorite SKUs by them but especially the best Signature Detergent.

Necessaire

25% off my favorite body wash! The hand cream is also great as is this deo

Audble

Audible is offering a free trial of their Premium Plus membership to Prime Members in the US! That means you can try out three months free of Audible Premium Plus at no charge. An Audible Premium Plus membership gets you credit(s) good for any titles in their premium selection (1 credit = 1 title.)

You can enjoy my curation of some of my favorite Paris-inspired Audiobooks and London-inspired Audiobooks so that you, too can transport yourself to two of my favorite cities this summer. Each of these titles I’ve read and enjoyed and am so happy to be able to have them curated in handy lists for you guys! They are stories that take place across France and the UK and are wonderful titles to enjoy via Audible

Hair Frizz Fighter

The best hair frizz fighter. I go through a bottle a year. 

Air purifiers

Three years ago I bought one of these air purifiers during the July Prime Day and then a second during the next Prime Day because I was so satisfied by how much gunk the filter was catching. I love that you can control it via an app so you can adjust the power even when you’re not at home Changing the filters every quarter remains immensely satisfying and reinforces what a good investment these were. 

Samsung Frame TVs on sale!

Run, don’t walk. I love mine. They often sell through on day one. Right now it’s nearly 50% off!

Phillips Hue lightbulbs

I absolutely love the Phillips Hue lightbulbs that you can control with your Alexa device (Me every night: “Alexa, turn on bedroom lights”) and set the coloration to your preference. They are pricey so grab this bundle on sale while you can. A major home upgrade.

Alexa Device

If you don’t yet have Alexa, get one on discount. In fact, I have them throughout my house and love them. I particularly love the Echo Show I have in my kitchen. I use it for all my timers when cooking.

KitchenAid Mixer

My KitchenAid mixer is included in case you’ve always wanted one. 

My favorite pimple patches

They work *so* well and they aren’t usually marked down. You get a lot within the box, too! This is my #1 most frequently purchased on Amazon so you better believe I will be stocking up on several boxes! I usually buy five boxes per Prime Day.

The oh-so-satisfying microneedle ones that draw out deep pimples are also on promo. In fact, I restocked on a box of these, too.

Whitestrips

Team, it is time for our annual Whitestrips stock up!! I swear by Crest 3D White Whitestrips for whitening my teeth twice a year and also one of the best SKUs is included in the deals! *adds to cart* This is one of the lowest prices I’ve ever seen for them. 

I will also be buying a box as I do every Prime Day. 

My living room rug is on sale

I love this brand so much that I own two rugs from them. The brand has so many styles and colors on deal for Prime Day. 

Dishwasher Tablets

My favorite! I swear by these. I’ll be stocking up.

Wireless Bose Noice Cancelling Headphones

If you don’t already have noise-canceling headphones, run don’t walk to the variety of Bose noise cancelling headphone deals. In fact, I don’t get on a plane without mine. But they are also great for canceling out noisy neighbors. I’ve never seen them priced so low before! 

Don’t miss the other Bose deals.

Kindle

I bought my Kindle four Prime Days ago and absolutely love it. It’s so lightweight and perfectly portable so I can read more on the go. I never travel without it now. It remains a great investment.

The Nugget Ice Maker

Famous for a reason and now over 30% off! In fact, I’m obsessed with my friend’s and always look forward to using it when I am at her house. It makes drinking water or cocktails so enjoyable!

The best Dry Shampoo!

The only one I’ve used for 5+ years, no trip to Paris required.

Caudalie Skincare

Caudalie rarely is on promo this is a good time to restock your favorites. Do not miss getting the serum I swear by and have used countless bottles of.

My very favorite cleansing balm

Pretty much the only way I ever remove makeup these days. I’ve gone through at least four jars of this stuff. My sister recently told me it’s so good that it’s the only product she has an auto-renew subscription on Amazon. Yep, it’s that good.

Travel Umbrella

The one I always, always travel with.

Pura smart diffuser

I have three in my home and love them! They also have loads of the fragrances marked down so it is a good time to restock.

Gift Ideas

There are loads of items marked down that would make great gifts if you need some for friends in the coming months! A digital food scale for the baker in your life, a Theragun, a Bose portable speaker, this digital photo frame (my parents have one and love it!), these magnetic tiles for kiddos, this projector for epic at-home movie nights, this handy steamer, this Vitamix blender, these Bose noise-cancelling earbuds, this Fujifilm Instax camera and this digital photo printer.

The Best Fashion Prime Day Deals

I like to scour Amazon Fashion for gems and I’ve had a lot of personal success with The Drop pieces in particular. I think the Fashion pieces included this year are a bit lackluster but I’m sharing what I think is worthwhile of what I saw on promo. 

And don’t forget to connect your Amazon account to Shopbop so you can shop their exclusive deals (like my favorite Hunza G swimsuit and these minimalist flip flops). Scroll down for more favorites from Shopbop!

You can also check out My Amazon Fashion closet to see everything I own personally and check out past Amazon Fashion posts on wit & whimsy to see recent picks of mine from their selection. (And not a Prime Day specific promo but my favorite Commando underwear for under dresses to keep everything in and smooth are marked down I saw!)

A few stand outs:

Madewell

Some cute items on promo including this viral tote bag and this belt I own and love.

Midi Dress (this one and this one are cute, too!)

Packable Beach Hat

Everyday Earrings

Wireless Bras

My favorites for long travel days.

Linen Set

This two piece set has so many good reviews, comes in so many colors and could be mixed and matched with other pieces you already own. I’ve had good luck with this brand in the past personally!

Crochet Coverup

I got this last year in black! Size M.  

Ray Ban Sunglasses

They have a lot of styles on promothis pair I own personally.

. . .

You can shop more of what I own and love from Amazon Fashion (that may be marked down today) in THIS SHOP.

And while you’re shopping – I spotted my favorite travel umbrella randomly on sale today.

Levi’s has loads of styles on promo, too. I wear a size 28 in the brand.

Shop More Shopbop Prime Day Favorites

Best Beauty Prime Day Deals:

The Prime Day beauty deals are GOOD this year!! There are a lot of great beauty deals this Prime Day and a lot of my personal favorites are included – inclusive of a few I’ve never seen marked down in promotions before!

Collage of best Amazon Prime Day beauty deals

1. Mighty Patch Pimple Patches

My favorite pimple patches. They work *so* well and they aren’t usually marked down. You get a lot within the box, too! This is my #1 most frequently purchased on Amazon so you better believe I will be stocking up on several boxes! The oh-so-satisfying microneedle ones that draw out deep pimples are also on promo. I also restocked on a box of these, too.

2. Klorane Dry Shampoo

My very favorite dry shampoo from Klorane of 5+ years is included! I will be buying multiple bottles. Truly can’t live without this stuff. It is one of my all-time favorite French Beauty Products.

3. Necessaire

25% off my favorite body wash! The hand cream is also great as is this deo

4. Osea Body Lotion

I love pretty much anything Osea, especially the body oil

5. Caudalie Vinoperfect Serum

If you know, you know. Also this is another serum I swear by for firming and the viral for good reason Detox Mask are also included in Prime Day this year! I know you gals love these two also so time to restock!

6. Crest Whitestrips

Team, it is time for our annual stock up!! I swear by Crest 3D White Whitestrips for whitening my teeth twice a year and one of the best SKUs is included in the deals! *adds to cart* This is one of the lowest prices I’ve ever seen for them. 

7. Makeup Brush Holder

For sanitary reasons and because I feel like I am always digging for my makeup brushes when trying to do my makeup on the road, I bought two of these cases before my summer trip overseas last year and now always travel with them.

8. Nail Concealer

My favorite nail concealer is included in this duo. Makes nails look natural, healthy and is so easy to apply yourself. 

9. Youth to the People

I’ve tried many things from this brand – especially this face cream (so light and perfect for makeup prep!), this nighttime mask and this facial cleanser.

10. Stila Liquid Eyeliner

Iconic for a reason!

11. Supergoop Sunscreen

Supergoop has several SKUs included which is a great time to stock up! Grab a bit bottle of the Everyday Lotion for family outings and the beloved Unseen Sunscreen, too.

I always pack the re-setting powder for summer trips!

12. Color Wow Dream Coat

Cult status for a reason. The best hair frizz fighter. I go through a bottle a year.  Pro tip: you have to really saturate your hair in this stuff for it to work effectively!

13. Hero Cosmetics Rescue Balm

I love this stuff for no makeup days but I have redness I need to cover up. Better yet? It helps heal while it conceals. 

14. Nutrafol

This hair growth supplement has great reviews and I’ve heard so many people rave about it.

A few more worthwhile beauty promos I spotted:

  • One of my favorite blushes, Soshe, is offering 20% off their entire collection! It goes on like a cream but finishes with a soft powder finish. I like shade Rosy Rest best for my coloring.
  • Saie Glowy Gel and Saie Blush– First time these have ever been included! The Glowy Gel is holy grail for me.
  • A313– This French pharmacy cult fave I use every night has never been included!
  • Medicube Pore Pads are included.
  • My very favorite cleansing balm – pretty much the only way I ever remove makeup for years. I’ve gone through more tubs than I can count. Trust!
  • Aquaphor Minis are something I always travel with. Added to my cart immediately. 
  • Embryolisse Cream is a French makeup artist fav for good reason.
  • The Wet Brush is the best for brushing hair out of the shower.
  • These blendable eyeshadow sticks that come in so many shades make applying eyeshadow a breeze. I travel with them and use them almost daily at home, too. They are SO good. Definitely worth grabbing on sale.
  • I love my Oral B Electric toothbrush. It’s a higher priced item so great to grab on sale. There are usually several models on sale. 
  • Two of my favorite Anastasia Beverly Hills brow products are included in the sale which was exciting to see so I could restock! I swear by this powder (shade Soft Brown) and this pencil for fuller looking brows (also in shade Soft Brown).
  • My Dermaflash that fights peach fuzz on my face is marked down. Be sure to apply the coupon as you add it to your cart.
  • My NuFace device that I truly believe does an amazing job to lift and contour with regular use is 30% off! You can read my whole NuFACE Trinity Facial Toning Kit Review.
  • My beloved hair scrub I use as shampoo. A real IYKYK.
  • A few drops of this bonding oil from Olaplex will smooth out hair and add shine. I even travel with my bottle. I also love the Hair Perfector – it is great for color-treated hair.
  • Biossance has a variety of SKUs on promo today including this Cleansing Oil (I bought this last year on recommendation from a friend!) and this Lactic Acid Resurfacing Serum I’ve used up before and loved! It’s really good if your skin has been feeling lackluster.
  • If you’ve never done a Baby Foot exfoliation – buckle up as it is a wildly satisfying ride.
  • Last year I bought this mirror and love it for tweezing, derma-planing and mask application.
  • If you’re a fan of the Laneige Lip Mask now is the time to grab one on sale.
  • If you’re a OUAI girl – their products are up to 25% off. I like their hair oil personally.
  • Spotted: A lot of my beloved Kerastase on sale! See my favorite skus in my My Holy Grail Beauty Products
  • This Tatcha primer is great – I use it in the summer on sweaty days! Don’t miss their other products ($$$) on sale!

Shop even more of my beauty favorites that may be on deal here.

The Best Home, Travel & Life Prime Day Deals:

Hatch Alarm

I’ve used mine for 4+ years. I absolutely love it for white noise and meditations and 100% think it is worth grabbing on sale.

Peloton Bike

If you’ve been wanting one – they are back on promo this Prime Day!

Away

Away only recently got on Amazon so this is their first Prime Day inclusion! Score my all time favorite luggage I have traveled extensively with for the last 10+ years now on sale. 

Air purifiers

Three years ago I bought one of these air purifiers during the July Prime Day and then a second during the next Prime Day because I was so satisfied by how much gunk the filter was catching. I love that you can control it via an app so you can adjust the power even when you’re not at home Changing the filters every quarter remains immensely satisfying and reinforces what a good investment these were. 

Pura smart diffuser

I have three in my home and love them! They also have loads of the fragrances marked down so it is a good time to restock.

Phillips Hue lightbulbs

I absolutely love the Phillips Hue lightbulbs that you can control with your Alexa device (Me every night: “Alexa, turn on bedroom lights”) and set the coloration to your preference. They are pricey so grab this bundle on sale while you can. A major home upgrade.

Samsung Frame TVs on sale!

Run, don’t walk. I love mine. They often sell through on day one.

AirFly

This genius little device makes it possible for you to sync your Airpods with the airplane TVs!

Acupressure Mat

My brother swears by his acupressure mat.

Alexa Device

If you don’t yet have Alexa, get one on discount. In fact, I have them throughout my house and love them. I particularly love the Echo Show I have in my kitchen. I use it for all my timers when cooking.

Dyson

Watch the Dyson store for discounts. I could sing my praises about what a good investment my Dyson vacuum was… This is the one I have. Here is a newer version, too.

Shark also has all sorts of top-rated vacuums, air purifiers and more marked down.

Loloi rugs

Need some new rugs? Loloi’s popular rugs are up to 30% off! In fact, I have two in my home and adore them.

Mosquito Repeller

I’m keen to try this – has anyone!?

Oura Ring

They rarely discount so this is a good time to get it if you’ve been wanting one.

Amazon Basics

Looking to organize your home and also stock up on daily essentials? Amazon Basics has you covered. Great basics like wine glasses, towels, bedding, dutch ovens, cookware, linens and lots more home essentials are a part of the Prime Day deals. If you’ve moved recently or will be moving these are great basics to stock up on!

I also have these organizing drawers in my beauty closet and I have drawer organizers like these in every drawer in my house.

Nanit Baby Smart Monitor

If you’re expecting or know someone who is!

Bissel mops

I’ve seen the craziest before and afters from the Bissel mops on social media and a bunch are on deal.

Been wanting an iRobot vacuum?

Several models are on sale. 

Fitness

If you workout at home, there’s loads of deals on equipment like yoga mats and free weights, too. Also select FitBits are on sale, too and I spotted a Weighted Vest included. 

I use the Mr. Clean Magic Erasers for so much.

Clean scuffs off the wall and even cleaning my favorite sneakers. They are so handy!

Fabric shaver

The fabric shaver I use on all my favorite sweaters and blankets is not a Prime Day deal but is 30% off!

Microfiber cloths

Ever since I started cleaning with these microfiber cloths, I haven’t looked back. They grab dirt and dust and I also keep one by my Peloton in fact to always wipe down the screen. (They also work wonders to get rid of smudgy finger prints!)

Outlet adaptors

I added these outlet adaptors all over my apartment. They’ve been a game changer to ensure I can always easily be charging and plugging in what I need to.

Wireless Bose Noice Cancelling Headphones

If you don’t already have noise-canceling headphones, run don’t walk to the variety of Bose noise cancelling headphone deals. In fact, I don’t get on a plane without mine. But they are also great for canceling out noisy neighbors. I’ve never seen them priced so low before!

I bought my Kindle four Prime Days ago and absolutely love it.

It’s so lightweight and perfectly portable so I can read more on the go. I never travel without it now.

Books

Spotted: a bunch of chic and cool coffee table books included in Prime Day! The Assouline destination ones would make such a great gift.

Sleep Mask

I can’t travel without a sleep mask and this one does an excellent job keeping light out.

Tripod

My friend Carter is a photographer and had this tripod with her in Europe with her and I came home and bought it. It is great!

Candle Warmer Lamp

I am so intrigued to get one of these!

Earplugs

I swear by these. I keep a pair at home and a pair in my travel bag.

Portable Charger

I never leave the house without one of these! And it is particularly great to bring on trips.

Travel Adapter

If you plan to travel overseas this year, you can never have enough of these on hand in my opinion!

Drawer Organizers

I swear by organizers like this in my home. I have them in every drawer!

Walking Pad

If you’ve always wanted one now is your chance! Be sure you apply the coupon as you add it to cart.

Electric Lighter

I have one of these in every room of my house!

This well loved stain solution.

The Best Kitchen Prime Day Deals:

. . .

Happy shopping! Let me know if this post was helpful & what you bought! As always, I appreciate you shopping these sales via my links – it means a lot to me!

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comments +

  1. Melanie says:

    So many good deals! I love that Strivectin eye cream per your recommendation, as well as the Crest Whitestrips! Your recs never disappoint! Excited to check out some more of your picks today.

  2. Shannon says:

    So many great ideas!

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