introducing the new wit & whimsy (& a giveaway!)

April 29, 2015

Meghan Donovan I Eyelet Dress I wit & whimsy

You guys, today is the day! I am so excited to reveal the brand new wit & whimsy!

This has been quite the undertaking and frankly on my radar for quite some time so I’ve been making notes of what I wanted to improve, listening to what you had to say and working hard to give this blog the major overhaul it was due.

Meghan Donovan I wit & whimsy

Meghan Donovan I wit & whimsy I tieks

So, what’s new you ask? I am bursting at the seams to tell you!

  • The look (obviously): My goal for the new site was to streamline. My previous site design had started to give me the heebie-jeebies with its look. I was working so hard on getting regular content up it was like I had developed wrinkles and never addressed them! I am so glad that I finally took the leap and spent the time to craft the vision I wanted. I hope you enjoy the sleek and simplified new look and enjoy the overall functionality that has been designed to give you a better experience when visiting. It’s not overly stylized or editorial – I wanted it clean + simple.
  • Logo / Branding: Since I started my blog back in late 2005, it’s always been “WIT & Whimsy” because I started it back in college and I had an inside joke with my girlfriends related to “WIT”. It’s a minor change to move to “wit & whimsy,” but an important one for me. I am in love with my new logo though and overall branding of the site that is far more true to my aesthetic and I think represents my personality in a very visual, authentic way.
  • A new Tumblr: I have created “a little extra wit & whimsy” to curate pieces I am currently loving and anything else that strikes my fancy. Follow along, won’t you!?
  • A New York City Guide: I’ve had this drafted for years but finally put the finishing touches on it. Visiting New York? Check it out to add my favorites to your list. Just moved here? My list will help you curate some of the best food/experiences this amazing city has to offer. See it here!
  • An FAQ: I get loads of questions on social and email and many of them can now be answered all in one handy space.
  • Commenting: I hope you find it easier to do with the new post design!
  • A new Navigation Bar: At the top of the site you can now easily find the page you’re looking for – whether it’s a bit more about me, my new FAQ, my city guide or a particular content category. Which brings me to…
  • Simplified Categories: In addition to streamlining the look, I’m streamlining my content. With the ‘Categories’ button on the navigation bar, you can now easily go to Outfits, Lifestyle, Travel or Beauty.
  • Shopping Boutiques: I’ve curated shopping picks in a variety of categories so when you toggle over SHOP in the navigation bar, feel free to peruse my updated shops: My Favorites, Under $100, Currently Coveting, Classic Pieces and Beauty Favorites. I’ll be keeping this refreshed on a weekly basis.
  • Mobile Compatibility:  With the face lift, you can now browse wit & whimsy from your iPad or mobile phone and have the same experience!
  • Daily Reads: Want to know what blogs I always check? They are my most favorite and you can see them all here.

Meghan Donovan I wit & whimsy I spring style

Meghan Donovan I wit & whimsy I eyelet dressI want to extend a huge thank you to Whitney of Heart & Arrow who designed and developed this face lift with me. She was so wonderful in helping my vision come to life and I couldn’t be more grateful. I do have some minor maintenance items to make happen still so there’s additional work going on behind the scenes but I hope you love what you’re currently seeing.

Meghan Donovan I wit & whimsy I white dress and denim jacket

I also want to say a heartfelt thank you to all of you who read wit & whimsy, are in touch on social, maybe are a new reader, a regular reader, have left a comment once or dozens of times…you make this blog so worthwhile for me. When I look back on the past (almost) nine years, I am in awe of what this little site has brought into my life and my readers mean absolutely everything to me. I cannot wait for the next chapter that this redesign ushers in and I can’t say enough how forever touched I am that you choose to support wit & whimsy and follow along on this journey with me. Thank you, thank you, thank you.

wit & whimsy I Sail to Sable dress

And, in celebration of today’s reveal, I’m kicking off a series of awesome giveaways in the coming weeks and we’re starting it with $100 to buy your very own pair of Tieks like I’ve styled in this post! They are my favorite flats (I have several colors and swear by them to commute to/from work). All you have to do is leave a comment on this blog post and follow wit & whimsy on Instagram to be entered to win! It’ll close in 3 days and I’ll be in touch with the winner who will be randomly selected. Good luck and I hope you love the new site as much as I do!

a Rafflecopter giveaway

wit & whimsy I springtime style

Outfit Details:

Sail to Sable Dress (c/o)

Tieks Ballerina Flats

Cuyana Tote

Denim Jacket


Lulu Frost Plaza Necklace

p.s. I’ve also opened my Snapchat account to be public so follow along and add @meghandono if you’d like! And let’s chat here, too! Twitter . Facebook . Instagram . Pinterest . Tumblr

[Bekka Palmer Photography

comments +

  1. Jess Zimlich says:

    I’m still relatively new here, but the new site looks amazing and your logo is perfection 🙂 It’s nice to have a space that makes you excited to create in! I can’t wait to keep following along – happy Wednesday!

  2. Whitney says:

    Meghan, I just entered (I’ve always wanted a pair of Tieks!) but seriously I ADORE THIS DESIGN! I can’t wait to share it with everything and put it right at the top of my portfolio 🙂

    Keep up the amazing blogging!


  3. I’m a relatively new reader, too, but I love the simple look you’ve got going on with both your layout AND today’s outfit! The tote bag is beautiful (and functional) but the pink shoes really take the outfit to the next level.

  4. megan says:

    Meghan, your blog has always been beautiful, but this update takes it to a new level! I love it! So easy to navigate, fun categories + NY tips, and a great design. And the logo is dreamy! Good work, lady, can’t wait to see all that is to come!

  5. Merritt says:

    LOVE LOVE LOVE the new site!!! It looks gorgeous!! Congrats on a huge relaunch!

    The Style Scribe

  6. TARA MCNULTY says:

    looks amazing, meghan – go you!!!! thrilled for you. to a long and prosperous blogging career! in the midst of everything else in life 🙂 xo, tara

  7. Jenny says:

    Love the new look and definitely need a pair of Tieks for commuting to work!

  8. Jennifer says:

    Hi Meghan!

    Your blog looks fabulous! I’ve followed it since college and it’s always been wonderful, but it sure has come a long way! Nice work! Xoxoxoxox!

  9. Abbie says:

    Love the new site!

  10. Maureen says:

    Fantastic blog updates!

  11. Grace Atwood says:

    MEGHAN! New site looks amazing!! Congrats – I’m so happy for you! xx

  12. Allie VW says:

    Meghan, after following your site for almost two years now — I have to say I LOVE the new look and logo!!! Congratulations on taking your site, Instagram and Fbook to the next level – get it gurl!

  13. Bryn Asher says:

    Love the new look of the blog!

  14. Kim Henrichs says:

    Everything looks amazing!

  15. Jessica says:

    Love the new look! I’ve been reading your blog for a couple of years now and it’s one of my favorites. 🙂

  16. Julie says:

    Loving the new blog design and I love this outfit post!

  17. Amy says:

    Looks WONDERFUL! Congrats!!!

  18. Christina says:

    Love the new look of the blog!

  19. Fiona says:

    Wow, your new design is amazing!! Love the everything! Btw, love also your cute look:)
    x Fiona

  20. Danielle says:

    Love the new blog design, love your outfit!

  21. carly says:

    Congrats on the new design. It looks great!
    I can’t believe you have been blogging for 10 years. That is a great accomplishment!
    Dresses & Denim – $300 Shopping Spree Giveaway

  22. Lindsay says:

    great giveaway! new layout/design looks fab!

  23. GF says:

    new site looks great!

  24. Emily says:

    The new layout is beautiful! Congratulations!


  25. Ash Diamond says:

    New reader here hopping over from Grace’s blog! I love the design and clean flow of your site! Looks fabulous and love your outfit too! Would love to get a new pair of tieks as my 2 pairs are almost dead!

Leave a Reply

Your email address will not be published. Required fields are marked *