PUREly Softlips

September 24, 2009

image011Softlips, a lip balm that we’ve been devoted to since middle school if you can believe it, has recently released a new line called Softlips PURE which aims to be the premium organic lip conditioners. Flavors include Peppermint, Acai Berry, Papaya, Pomegranate, Honeydew and Chai Tea. We tested all of them and got feedback from friends and colleagues alike and Papaya and Pomegranate were definitely coming out on top. Chai Tea and Acai Berry not so much.

The best parts about the PURE flavors are that they are actually 100%-natural and USDA-certified organic,  free of synthetic chemicals and harmful ingredients, utilizing only all-natural emollients and conditioners, including organic oils, beeswax, shea butter and vitamin E. Sounds good to us! Softlips PURE in Pomegranate and Honeydew are available in mass retail, supermarket and drug stores nationwide for a suggested retail price of $2.99. You can look for the newest flavors – Peppermint, Acai Berry, Papaya and Chai Tea – on display in the natural beauty section of select Target stores.

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