If you’ve been paying attention to fashion over the last few years, you may have heard about “quiet luxury.” It’s not so much a trend as it is a shift—a mindset around style that leans into understated elegance, timeless tailoring and refined quality. Think: fewer logos, more thoughtful fabrics. Less flash, more polish.

And while the phrase may be having a moment thanks to the cultural zeitgeist, the essence of quiet luxury is rooted in a long-standing appreciation for elevated essentials that go the distance in your wardrobe.

As someone who believes in investment pieces and always looking polished – whether at home or in Paris – quiet luxury aligns deeply with how I like to shop and dress. It’s about clothes that make you feel put-together without needing to shout. And thankfully, these pieces now come at all price points, from splurge-worthy statements to more accessible staples.

So today, I’m sharing some of the best quiet luxury brands many of which I regularly wear and love. This was a behemoth to put together but I hope you’ll find it a helpful directory of sorts – no matter what budget you’re shopping with!

20 Quiet Luxury Brands to Know at Every Price Point

What Is Quiet Luxury?

At its core, quiet luxury is a style philosophy centered on subtle sophistication. It’s the antithesis of logo-driven fashion or over-the-top trend cycles. Instead, it’s about quality over quantity. The fabrics are often natural and elevated—think cashmere, wool, silk, and organic cotton. The cuts are flattering but not fussy. The color palettes? Often muted and classic.

Quiet luxury doesn’t necessarily mean expensive, though many of the most talked-about pieces (hello, Khaite sweater) come with a steep price tag. But the concept can be applied across budgets by focusing on timeless silhouettes, neutral tones, and craftsmanship. Whether you’re investing in a splurge-worthy coat or a beautiful cotton tee, the goal is always the same: clothes that last and look effortlessly elevated.

Why Quiet Luxury Can Amplify Your Personal Style

One of the best things about quiet luxury is how it invites you to build a wardrobe around who you are—rather than who the fashion world says you should be. It allows your personal style to shine through because it’s not about “this season’s” pieces. It’s about what makes you feel good, what fits your lifestyle and what you’ll reach for again and again.

When you start dressing with intentionality—choosing pieces that mix and match seamlessly, that feel special every time you wear them—you also start to notice a shift in confidence. 

Quiet Luxury Brands to Know at Every Price Point

Below, I’m highlighting brands I regularly wear and share on wit & whimsy that embody the ethos of quiet luxury. From high-end investment pieces to mid-tier modern classics, these are brands that deliver on polish, comfort, and timeless style.

1. Toteme

Toteme is the epitome of Scandinavian minimalism—refined, architectural, and quietly elegant. Their designs lean into elevated wardrobe staples that make getting dressed both easy and luxurious.

The two coats I own from them are my most worn. The fabric is gorgeous. 

What to try: Their wide-leg trousers, sculptural knitwear or timeless outerwear. And do not sleep on their beautiful bags.

Price Point: $$$

2. Khaite

Khaite has become a go-to for it-girls worldwide for directional but wearable wardrobe heroes. Their fabrics, construction and attention to detail make every piece feel special. While it’s certainly a very splurge brand, the longevity and versatility of their designs justify the price to some.

What to try: The cashmere sweaters, the denim that has a cult-like following or structured bags. I have a pair of their boots on my personal wish list. 

Price Point: $$$$

3. Varley

Effortless and elevated, Varley excels at bridging loungewear and luxury. I turn to them often for chic travel days, relaxed weekends or pieces that look just as good at brunch as they do at the airport. Their knits and outerwear consistently feel both flattering and functional. They are beloved for their DoubleSoft fabric in particular and their bestsellers are always worth browsing.

What to try: The elevated sweatshirts, buttery soft leggings or quilted jackets.

Price Point: $$

4. La Ligne

Known for their timeless stripes and impeccable tailoring, La Ligne offers pieces that are simultaneously playful and elegant. I love how versatile their collections are—perfect for both casual and more polished moments. The knitwear is especially worth collecting and I find the details in their dresses so special. I reach for my pieces I own from them again and again. They are pieces that always beckon “I love that – where did you get it!?” 

What to try: The various sweaters (the Marin sweater put them on the map, in particular), dresses and special separates.

Price Point: $$$

5. Veronica Beard

With roots in tailored sophistication, Veronica Beard is best known for their dickey blazers, but the brand’s expanded collection offers everything from super wearable denim to polished dresses. I love recommending their pieces for workwear and event dressing alike. The pieces I own from the brand get so, so much wear.

What to try: Their blazers (a forever staple), the chic matching sets and denim.

Price Point: $$$

6. Jenni Kayne

A masterclass in coastal luxury, Jenni Kayne designs pieces that feel at home from California to Paris. I reach for her cozy knits and elevated staples season after season. Her focus on neutrals and timeless silhouettes make building a capsule wardrobe so easy.

What to try: The Cocoon cardigan, fisherman sweaters and darling dresses. Code MEGHAND10 will score you 10% off your order.

Related: Jenni Kayne Apparel Review

Price Point: $$$

7. Sézane

A mainstay on wit & whimsy, Sézane brings an effortless French elegance to quiet luxury. I love their blouses, coats, and knitwear that are often infused with delicate details that add just the right amount of personality and femininity to a classic look.

What to try: The bestselling Gaspard cardigan or any of their knitwear, their iconic bags and their French heros.

Related: The Best Sezane Essentials

Price Point: $$

8. AYR (All Year Round)

AYR is all about elevated everyday pieces that you’ll want to live in. Their button-downs, jeans, and structured basics have a no-fuss elegance that makes them quietly luxurious. I love how their styles hold up season after season without losing their shape or appeal.

What to try: The Deep End button-down (I own and love), the excellent denim and the staple tees.

Price Point: $$–$$$

9. M.M.LaFleur

Quiet luxury meets working woman practicality at M.M.LaFleur. Their designs are polished, functional, and versatile, which makes them an excellent option if you’re building a wardrobe for city living or hybrid work schedules. Many pieces are wrinkle-resistant and travel-friendly, too.

What to try: The incredibly versatile jardigans, the washable dresses or their workwear pieces. And don’t miss their washable silk pieces either.

Price Point: $$–$$$

10. COS

COS is a Scandinavian brand that offers effortless sophistication. They have a lot of masculine meets feminine silhouettes and a heavily neutral color palette which I personally love. 

What to try: Smart blazers and tailored pieces, cashmere sweaters or elevated outerwear. 

Price Point: $$$

11. The Row

The Row is, in many ways, the pinnacle of quiet luxury. Their silhouettes are exacting, their craftsmanship unparalleled. While the price tag is steep, these are the types of pieces that you’ll wear for decades…think heirloom status.

It’s not everyday wear for most, but if you’re investing in a forever wardrobe, The Row belongs in the conversation and is beloved for good reason.

What to try: A structured coat, refined knitwear, or buttery soft leather accessories.

Price Point: $$$$

12. Me + Em

This is a favorite British brand of mine delivering elevated classics with smart tailoring. It’s great for desk-to-dinner looks.

What to try: Chic tops, ladylike dresses perfect for AM to PM styling, versatile coats.

Price Point: $$$

13. Kinn Studio

Ethically made fine jewelry that is minimalist, modern and made to last. I wear my Dome Ring from the brand every day as part of my everyday jewelry. 

What to try: Solid gold hoops, signet rings, everyday layering chains.

Price Point: $$–$$$

14. Victoria Beckham

Refined, architectural pieces that are both fashion-forward and enduring. I first tried this brand on in Paris at Samaritaine and the pieces were so special. I haven’t splurged on any yet but I do always love seeing the edit that MyTheresa carries.

What to try: Trousers, tailored coats, structured bags.

Price Point: $$$$

15. Emme Parsons

Understated footwear that blends timeless silhouettes with modern ease. I own a variety of pairs from the brand and really love them. I always get compliments on them. 

What to try: Chic and understated sandals, noteworthy loafers, sexy heels.

Price Point: $$$

16. Reiss

This British brand defines high-street quiet luxury. Tailored, clean and always polished it’s great for office wear or special occasion dressing at a reasonable price point.

What to try: Workwear, dresses not every other girl will have, outerwear.

Price Point: $$–$$$

17. Aritzia

Stylish and wearable pieces that deliver luxury looks at an approachable price. I love them for their neutral color palette and elevated basics that feel designer but often are all priced under $250. 

What to try: The gone-viral Effortless trousers (I recommend sizing up), the versatile dresses and the upscale looking blazers.

Price Point: $$

18. Kallmeyer

Rooted in New York energy with global appeal, Kallmeyer was founded by Daniella Kallmeyer and the line is all about minimalist tailoring and elevated essentials with an artisanal, almost atelier-like quality. The pieces span tailored blazers, silk-chiffon blouses, bias trousers and draped dresses. This is a true IYKYK brand with it-girls in NYC in particular.

What to try: The versatile blouses, the stylish trousers, and the Ona blazer.

Price Point: $$$–$$$$

19. Le Tanneur

A French heritage leather house founded in 1898, Le Tanneur delivers beautifully crafted handbags and accessories rooted in over a century of savoir?faire Known for its full-grain leathers and timeless designs, it strikes a perfect balance between elegant simplicity and well-made utility. I think the bags embody quiet luxury without overt branding and you can’t beat the price point for the craftsmanship.

I have a couple of their bags and they are beautiful and versatile. 

What to try: The Louis bucket bag, the Madeleine hobo, or pieces from the noteworthy Sans Couture line.

Price Point: $$$–$$$

20. Leset

An IYKYK well-priced line of contemporary basics with elevated ease, perfect for building a modern capsule wardrobe.

What to try: The Barb pants, the pointelle pieces and the curated sets by fabric.

Price Point: $$–$$$

. . .

Quiet luxury isn’t just about what you wear—it’s about how you wear it. It’s confidence without bravado. It’s choosing pieces that make you feel like yourself, elevated.

Whether you’re investing in a forever coat from The Row or refreshing your wardrobe with wearable staples from AYR or Sézane, there’s something inherently empowering about curating a closet that reflects thoughtfulness and longevity.

Start small, start slow, but start with intention. You might just find your style evolving in a way that feels more like you.

If you’d like even more inspiration, feel free to head over to Meghan’s Closet in The Shop.

You May Also Like:

• My Favorite and Most Worn Shoes (And How I Take Care of Them).
• How to Style a Shirt Dress.
• Best Sweaters for Spring and Summer.

This post contains affiliate links. Should you purchase something from an affiliate link, I may earn commission, at no cost to you. Thank you for your support of my work!